Back in September 2019, Governor Andrew Cuomo’s executive action to ban sales of flavored E-liquid was voted to pass by New York state health officials, but the ban never went into effect as it was blocked by the New York State Appellate Division. On Thursday, February 20th, 2020, New York governor Andrew Cuomo announced a package of initiatives he supports to combat youth tobacco use, including a ban, contained in his proposed executive budget, on the sale of all flavored vaping products in the state, including menthol flavors.
There have been many changes in attempts to lower the amount of younger people from using these vapor products to prevent any future harm or life-long addiction to nicotine. On November 13, 2019, New York raised the age at which people can buy tobacco and e-cigarette products from 18 to 21. New York also ramped up state police action against retailers who sell to under-age vapers, as well as imposing a 20% tax on all vapor products as of December 1st, 2019.
As Governor Cuomo and the New York State health officials actively try to ban vapor products and vaping ads that are apparently aimed at younger people and children, the state Senate passed a bill on Monday, March 2nd, by a margin of an uncontested 60 to 0 vote that would allow the manufacture and sale of ice cream or other frozen desserts made with liquor. Although lighter alcoholic beverages like beer, cider, and wine are already allowed to be mixed with ice cream, this will add hard liquor to the list.
You would think that with flavors like “Cake Batter Vodka Martini, Raspberry Limoncello Sorbet, and Tequila Mexican “Hot” Chocolate” there would be more push-back from the state senate to pass this bill, as it seems to take from flavors that younger people enjoy. It looks like New York officials are not okay with adults looking for alternatives from tobacco to better their health with something they can better enjoy, because the names of E-liquid are also appealing to children. But they are okay with allowing ice cream, (which children and young adults love) to have appealing names like Cake Batter Vodka Martini and have alcohol infused into them, isn’t that kind of the same thing?
What are your thoughts on the situation in New York? Leave a comment below with your thoughts.